Advocacy & Communications Lead
INDIA/USA
Shuba is a brand marketing leader in consumer health with 20 years of experience. She has built impactful brands for world-class products and tools, often tackling stigmatized health conditions. Her work has earned accolades such as Brand of the Year and the Indian Content Marketing Award for Aditya Birla Capital in 2020, and the Interpack Best Packaging Award for Nestle Alpino in 2017.
With expertise spanning agency strategy, startups, and global marketing, Shuba leads cross-functional teams of 1 to 100+ to drive growth and deliver innovative programs. She has a proven track record of enhancing marketing strategies across all customer experience touchpoints, from digital to brick-and-mortar, contributing to multimillion-dollar revenues.
Shuba collaborates with C-suite executives to shape brands across healthcare, consumer packaged goods, and finance, leveraging her deep understanding of marketing, product users, and emerging industry trends.
